Think you can use that photo you found on the web? Think again!
It is way too easy to find images on the web. Go onto Google images and you can links to thousands of pictures. But can you use them? Not without permission. Many people don’t realize that even if an image does not carry a copyright mark, the right to use the image belongs to the [...]
New features enhance collaboration in Google Docs
When you are working on a document as a team, life gets a lot easier if you can see all the comments from all the key players in a single location. There’s little more frustrating than trying to keep track of the different revisions, only to find out that you’ve made updates to the wrong [...]
E-Readers put a library in your pocket
At first I was skeptical about e-readers. I love books and I love the tactile, page turning part of them. I am now an e-reader convert but it took some time and a few false starts. My first e-reader was my iPad, using the Kindle application. The iPad is a great e-reader: the screen is [...]
My Favorite Free Communications Tools
I am frequently amazed by how many excellent communications tools are now available for free. Just a few years ago they were either not available at all or were expensive. Now, with a little time and ingenuity you can express yourself (or promote your clients) in ways we only dreamed about. Here are a few [...]
Update on “How good is your back up system?”
Just a few weeks ago I published a post on the importance of backing up your data. Yesterday, I was very grateful that I followed my own advice! My Macbook was not operating correctly and the disk utility showed that there was a disk error. A quick call to my local Apple store got me [...]
Live video streaming through YouTube just around the corner
We all think of YouTube as a way to catch up with events through video. But what if it offered you a front row seat to an event . . . anything from a concert . . . to an inauguration . . . to a community event or a press conference? Think of the [...]
The benefits of an enhanced YouTube Channel
You may have heard people talking about Enhanced vs. Standard YouTube channels. What exactly does that mean? Standard channels are the ones that anyone can set up using a Google email address. Enhanced channels have additional features and functionality. Enhanced channels are available to colleges and universities through YouTube’s EDU program or from a Google [...]
Tips for Video Search Engine Optimization on YouTube
Uploading a video to your YouTube Channel is pretty easy; it’s what you do with the video once it’s part of your site that influences how much visibility it gets. YouTube works as a typical search engine regarding listing results. The search algorithm checks the title, the description, the tags, the number of views, the [...]
Improve the visibility of your YouTube videos with metadata
Betty’s Kitchen has an impressive YouTube presence. With more than 12,000 subscribers she has, essentially, built her own food show. Listen to Betty as she talks about how improving her metadata in her video titles, descriptions, and tags helped her reach more viewers. Yes, there are other forms of metadata (annotations, closed captions, etc.) that [...]
Why do so many people hate PowerPoint presentations?
Who’d have thought that a topic as mundane as, “I dislike PowerPoint presentations. They are impersonal and only help those who have difficulty speaking in public. Am I wrong on this? Must PowerPoint be the only way and light?” on LinkedIn’s PR & Communications Professionals forum would garner 129 comments! Many people mention the obvious: [...]
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